Suyun Mah

2 catalog papers. Identity-linked publications and additional name matches are distinguished below.

ORCID: 0009-0006-6191-9987

Singapore Management University

Publications

• Temporal Patterns of New Product Introductions and IPO Value: The Importance of Recency, Dispersion, and Asymmetry — Journal of Marketing 2026
• Old signals, new era: Reconsidering how customer satisfaction and employee satisfaction impact shareholder wealth — Journal of the Academy of Marketing Science 2025