SYLVIA HRISTAKEVA

7 catalog papers. Identity-linked publications and additional name matches are distinguished below.

ORCID: 0000-0003-2914-836X

SC Johnson College of Business, Cornell University

Publications

• The Effect of Price Caps on Advertising to Physicians: Evidence from the 340b Drug Pricing Program — Management Science 2026
• Comment on‘Fisher–Schultz Lecture: Contracting Over Pharmaceutical Formularies and Rebates’ by Kate Ho and Robin S. Lee — Econometrica 2026
• Bad-Drug Ads or Killer Ads: The Effects of Drug Injury Advertising on Public Health — Management Science 2026
• The No-Hunger Games: How GLP-1 Medication Adoption Is Changing Consumer Food Demand — Journal of Marketing Research 2026
• Price Dispersion and Legacy Discounts in the National Television Advertising Market — Marketing Science 2023
• Vertical Contracts with Endogenous Product Selection: An Empirical Analysis of Vendor Allowance Contracts — Journal of Political Economy 2022
• Determinants of Channel Profitability: Retailers’ Control over Product Selections as Contracting Leverage — Marketing Science 2022