Thomas W. Leigh

8 catalog papers. Name-matched publications do not establish a verified researcher identity.

University of Georgia, 148 Brooks Hall, Athens, GA, 30602-6268, USA

Publications

• The strategic role of the sales force: perceptions of senior sales executives — Journal of the Academy of Marketing Science 2014
• Selling financial services: the effect of consumer product knowledge and salesperson commission on consumer suspicion and intentions — Journal of the Academy of Marketing Science 2013
• The consumer quest for authenticity: The multiplicity of meanings within the MG subculture of consumption — Journal of the Academy of Marketing Science 2006
• Impact of Salesperson Attraction on Sales Managers’ Attributions and Feedback — Journal of Marketing 1996
• An Exploration of High-Risk Leisure Consumption through Skydiving — Journal of Consumer Research 1993
• Mapping the Procedural Knowledge of Industrial Sales Personnel: A Script-Theoretic Investigation — Journal of Marketing 1989
• A Script-theoretic Analysis of Industrial Purchasing Behavior — Journal of Marketing 1984
• Reliability and Validity of Conjoint Analysis and Self-Explicated Weights: A Comparison — Journal of Marketing Research 1984