Yezheng Liu

2 catalog papers. Identity-linked publications and additional name matches are distinguished below.

ORCID: 0000-0002-9193-5236

School of Management, Hefei University of Technology, Hefei, Anhui 230009, China; and Key Laboratory of Philosophy and Social Sciences for Cyberspace Behaviour and Management, Hefei, Anhui 230009, China

Publications

• Optimizing E-tailer Profits and Customer Savings: Pricing Multistage Customized Online Bundles — Marketing Science 2011
• Conform or Workaround? A Multilevel Analysis of the Effect of Group Cultural Tightness on Enterprise System Use — Information Systems Research (name-matched, not ORCID-linked)