Yongchuan Bao

2 catalog papers. Identity-linked publications and additional name matches are distinguished below.

ORCID: 0000-0002-6755-2315

University of Alabama in Huntsville

Publications

• Do More Services Lead to Better Buyer–Supplier Relationships? The Unintended Consequence of Manufacturing Firms Providing Customer Solutions — Production and Operations Management 2026
• Identifying the tacit entrepreneurial opportunity of latent customer needs in an emerging economy: The effects of experiential market learning versus vicarious market learning — Strategic Entrepreneurship Journal 2020