Zoey Chen

8 catalog papers. Identity-linked publications and additional name matches are distinguished below.

ORCID: 0000-0001-8020-0704

University of Miami, Coral Gables, FL, USA

Publications

• More Rational or More Emotional Than Others? Lay Beliefs About Decision-Making Strategies — Journal of Consumer Psychology 2022
• How consumer digital signals are reshaping the customer journey — Journal of the Academy of Marketing Science 2022
• The effect of incentive structure on referral: the determining role of self-construal — Journal of the Academy of Marketing Science 2022
• Why Unhappy Customers Are Unlikely to Share Their Opinions with Brands — Journal of Marketing 2020
• Social Acceptance and Word of Mouth: How the Motive to Belong Leads to Divergent WOM with Strangers and Friends — Journal of Consumer Research 2017
• How Content Acquisition Method Affects Word of Mouth — Journal of Consumer Research 2016
• Temporal Contiguity and Negativity Bias in the Impact of Online Word of Mouth — Journal of Marketing Research 2013
• When, Why, and How Controversy Causes Conversation — Journal of Consumer Research 2013