Diversification strategy and systematic risk
Cynthia A. Montgomery, Harbir Singh
Strategic Management Journal · 1984 · Volume 5 · Issue 2
Abstract
This paper addresses the relationship between diversification strategy and systematic risk (beta). Beta values are examined for six diversification categories, and it is found that betas for unrelated diversifiers are significantly higher than those of other firms. Possible contributions to this difference, including market power, capital structure, and capital intensity are explored.
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