Strategic business fits and corporate acquisition: Empirical evidence
Strategic Management Journal · 1988 · Volume 9 · Issue 3
Abstract
A sample of 218 mergers made by randomly selected bidders during 1962 to 1983 is classified by changes in the product market opportunities of the bidder firms. Multivariate regression analysis shows that acquisitions which permit the bidder access to new but related markets create the most value with the least variance.
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