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Risk-return associations: Paradox or artifact? An empirically tested explanation

Robert M. Wiseman, Philip Bromiley

Strategic Management Journal · 1991 · Volume 12 · Issue 3

DOI: 10.1002/smj.4250120306

Abstract

This study tests Fiegenbaum and Thomas's suggestion that Bowman's risk-return paradox may be due to measuring risk by variance in data that have trends. Results indicate that trends in ROA and ROE cannot explain the pattern of risk-return associations found in previous research.

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