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A business model of enlightenment

John H. Barnett

Journal of Business Ethics · 1985 · Volume 4 · Issue 1

DOI: 10.1007/BF00382674

Abstract

This article examines spiritual growth and the business career. Rather than a certain decline into workaholism or materialism, the world of business becomes a necessary step on the path of enlightenment, through the transcendant philosophical models of the Hindu householder and the Native American Medicine Wheel.The householder concept, including mastering the material world and the resulting spiritual growth, stresses the importance of action, also a criterion for success in business. Current views, based on studies of modern life, Judaic thought, and Christian beliefs, add further dimension to this executive's model of enlightenment.

Keywords

Economic Growth, Business Model, Current View, Material World, Modern Life

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