Preface
Journal of the Academy of Marketing Science · 1979 · Volume 7 · Issue 4
Abstract
AuthorsHArold W. BerkmanView author publicationsSearch author on:PubMedGoogle Scholar
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Journal of the Academy of Marketing Science · 1979 · Volume 7 · Issue 4
AuthorsHArold W. BerkmanView author publicationsSearch author on:PubMedGoogle Scholar
Enable JavaScript for citation tools and additional paper interactions.