Perceived quality of fifty selected journals: Academicians and practitioners
Elaine Hobbs Fry, C. Glenn Walters, Lawrence E. Scheuermann
Journal of the Academy of Marketing Science · 1985 · Volume 13 · Issue 1
Abstract
This paper was undertaken to help academicians and practitioners better fit manuscripts to journals. Fifty selected journals were analyzed for perceptions of quality.
Keywords
Perceive Quality, Harvard Business Review, Journal Quality, Business Journal, Kendall Rank Correlation
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