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Erratum to: Improving customer-focused marketing capabilities and firm financial performance via marketing exploration and exploitation

Douglas W. Vorhies, Linda M. Orr, Victoria D. Bush

Journal of the Academy of Marketing Science · 2015 · Volume 43 · Issue 1

DOI: 10.1007/s11747-014-0419-0

Abstract

Erratum to: J. of the Acad. Mark. Sci. (2011) 39:736–756

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