Potential benefits of the cognitive perspective: expanding entrepreneurship's array of conceptual tools

Abstract

Entrepreneurship is a highly complex process influenced by an enormous range of variables. In view of these facts, it seems reasonable to suggest that entrepreneurship, as a field, can benefit greatly from expanding the array of conceptual tools at its disposal. The cognitive perspective provides a potentially rich source of such tools. Consistent with this reasoning, the papers in this special issue focus on concepts, theories, and findings in cognitive science that have not yet been “imported” by entrepreneurship researchers, but which may prove helpful in enhancing our basic understanding of the entrepreneurial process.