Skill-based versus effort-based task difficulty: A task-analysis approach to the role of specific emotions in motivating difficult actions
Journal of Consumer Psychology · 2012 · Volume 22 · Issue 3
DOI: 10.1016/j.jcps.2011.11.006
Abstract
We make a distinction between primarily effort-based and skilled-based tasks and examine the correspondence between emotion and task. We reverse attribution theory results wherein failure to expend effort engenders regret and accomplishing tasks with skill engenders pride, and propose these emotions as antecedents to effort-based and skill-based behaviors. Specifically, pride (regret) produces higher self-efficacy, behavioral intentions and sign-ups when the task (CPR training) is portrayed as skill-intensive (effort-intensive) compared to effort-intensive (skill-intensive) or easy. Our research highlights the value of integrating an attributional analysis of tasks into an appraisal theory of emotions and suggests mechanisms that might underlie this relationship.
Keywords
Attribution theory, Appraisals, Emotions, Task difficulty, Skill versus effort
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