Operationalizing Maslow: Religion and Flow as Business Partners
Journal of Business Ethics · 2002 · Volume 38 · Issue 1
Abstract
Maslow and Csikszentmihalyi interpret human experience through a broad application of stakeholder theory to provide an expanded framework for ethical business. The aggressive search for mutuality of interest can reconcile conflicting stakeholder needs. Maslow's religious peak experiences work in tandem with Csikszentmihalyi's psychological optimal experiences (flow) to support the proposition that transcendence is an achievable goal, both for individuals and for corporations.
Keywords
Economic Growth, Ethical Business, Human Experience, Achievable Goal, Broad Application
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