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Effects of prodding to increase mail-back returns

Eckland, Bruce K.

Journal of Applied Psychology · 1964 · Volume 49 · Issue 3

DOI: 10.1037/h0021973

Abstract

The less accessible Ss in a survey sample often exhibit unusual characteristics which may be of particular interest to the researcher. When telephone and certified-mail techniques were used to obtain a 94% mail-back return from 1259 former college students, academic achievement variables were found to be related to the amount of prodding which was required to obtain a response. No significant relationship was found, however, between the amount of prodding and the veracity of the respondents' replies. (PsycInfo Database Record (c) 2025 APA, all rights reserved)

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