Validation of the Abstraction Index as a tool for content-effects analysis and content analysis

Abstract

How does the degree of abstractness (Abstraction Index) of a magazine article affect reader interest and satisfaction? 340 readers of a magazine were interviewed about readership and satisfaction of items read. 10 hypotheses were tested. Abstractness discourages persistence but favors satisfaction. The Abstraction Index is useful. (PsycInfo Database Record (c) 2025 APA, all rights reserved)