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Discussion as a function of attitudes and content of a persuasive communication

McGinnis, Elliott, Altman, Irwin

Journal of Applied Psychology · 1958 · Volume 43 · Issue 1

DOI: 10.1037/h0043913

Abstract

5 statistical indices of group discussion behavior were applied to discussion protocols of 6 small groups of high school students, differing in degree of ethnocentrism. The measures which described group reaction to controversial communication were: verbal outuput, participation, rate of response, spontaneity, and recruitment. "Consistent differences among the three degrees of ethnocentrism represented in the discussion groups were reflected in the five indices. Those Ss favorably disposed toward the communication content showed a greater degree of discussion activity and spontaneity than did Ss who were antagonistic or neutral toward the communication." (PsycInfo Database Record (c) 2025 APA, all rights reserved)

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