Validation of an attitude scale as a device for predicting behavior
Journal of Applied Psychology · 1955 · Volume 40 · Issue 5
Abstract
Prior to the football season, 253 USC students completed a questionnaire indicating their intentions for attending each game, and their attitudes toward football games. They subsequently reported attendance at each game, "… although predictions of future behavior were not highly valid and the predictive validity of the attitude scale used was less high, a high degree of predictive validity might be secured by grouping individuals into categories determined by both attitudescale scores and individual predictions." (PsycInfo Database Record (c) 2025 APA, all rights reserved)
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