Review of Psychology in business and industry

Abstract

Reviews the book, Psychology in business and industry by John G. Jenkins (1935). A wide range of subjects is covered, including various phases of employment and production, advertising and selling, and market research. Many of the better investigations in the various divisions of the field are briefly but clearly summarized. The author has shown considerable skill in the organization of his material and is to be especially commended for the clearness of his presentation. (PsycInfo Database Record (c) 2025 APA, all rights reserved)