Influence of "plain talk" on AMC communications

Abstract

One year ago the AMC published a manual, entitled "Goble-de-gook or Plain Talk," designed to encourage more readable communications in this military organization. Analysis of the readability of current publications has just been completed, and this report summarizes the changes that have taken place, in terms of the Flesch formula. It was found that a substantial gain in reading ease scores was made for all publications except one. Improvement is reported as "per cent gain in employees who can easily read the publication," and the range for the six publications showing improvement, is from 21 to 63.8. (PsycInfo Database Record (c) 2025 APA, all rights reserved)