Scholion.ai

Audience tendencies in rating public speakers

Bryan, A. I., Wilke, W. H.

Journal of Applied Psychology · 1941 · Volume 26 · Issue 3

DOI: 10.1037/h0059848

Abstract

Through the use of the Bryan-Wilke Scale by a large variety of audiences, it was possible to analyze the analytical ability of the audience, the variability of the audience reaction, the influence of the length of time interval between hearing the speaker and rating him, the effect of age of the raters, the influence of sex, and the rating of intelligence and personality of the speaker. (PsycInfo Database Record (c) 2025 APA, all rights reserved)

Enable JavaScript for citation tools and additional paper interactions.