The prediction of persistency in premium payment

Abstract

A Persistency Rate formula was applied to 3448 life insurance policy holders. The results indicated persistency of premium payments to be related to several variables including occupation, age, income, mode of premium payment, and previously owned life insurance. The discontinuance of life insurance viewed as a response of the individual appears "to offer considerable promise of providing a criterion of investigations in the fields of personality or social psychology." (PsycInfo Database Record (c) 2025 APA, all rights reserved)