[Review of the book Psychology in Modern Business

Abstract

Reviews the book, Psychology in Modern Business by Harry W. Hepner (see record 1931-01986-000 ). We have here the most comprehensive treatment of business psychology thus far published in one volume. It is directed to the business man and the student in the college of commerce and assumes no preliminary training in psychology. This fact should not detract from its interest to the academic psychologist concerned with the applications of the science. He will certainly find in it many points that never occurred to him before and will discover quite a few distinctly original things which the author has done. The book is an excellent one for its purpose of acquainting the business reader with the whole field, raising problems with which he is familiar and illustrating the solutions with concrete practical examples as far as possible. This "brass tacks" attitude leads to the omission of some fields where psychology has not contributed much of specific value as yet but where interesting beginnings have been made and valuable contributions are very definitely on the way. Morale is a case in point. The reviewer would be inclined to include some such things, point toward the future, speculate a little and get the business reader ready for the contributions when they materialize. (PsycInfo Database Record (c) 2025 APA, all rights reserved)