Two industrial applications of a psychophysical method

Abstract

The method of constant stimuli was applied to two problems in the measurement of psychological factors in industrial products. Using this method it was shown that a rubber tile floor composed of alternate light and dark squares will appear brighter when its pattern is made up of larger units. The amount of this apparent brightness difference was measured. In a second application of the same method it was found that the character of cover markings on golf balls has no effect on their apparent size. (PsycInfo Database Record (c) 2025 APA, all rights reserved)