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Influence of type form on speed of reading

Tinker, M. A., Paterson, D. G.

Journal of Applied Psychology · 1927 · Volume 12 · Issue 4

DOI: 10.1037/h0073699

Abstract

Forms A and B of the Chapman-Cook Speed of Reading Test were given in 3 type forms—all capitals, roman lower case, italics—to 640 subjects. Comparisons were made between the speed of reading the all capitals vs. the lower case text and the italics vs. the lower case text. The ABBA method of sequence was used for each form of the text and each style of type. A difference of 13.4% was shown in favor of lower case vs. capitals; 2.8% in favor of lower case vs. italics. (PsycINFO Database Record (c) 2016 APA, all rights reserved)

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