Crossvergence 10 years on: impact and further potential
Journal of International Business Studies · 2008 · Volume 39 · Issue 1
DOI: 10.1057/palgrave.jibs.8400332
Abstract
The 1997 JIBS paper by Ralston, Holt, Terpstra, and Yu was instrumental in anchoring and extending the construct of crossvergence in cross-cultural researc
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