Behavioral Relations in Across-Culture Distribution Systems: Influence, Control and Conflict in U.S. Japanese Marketing Channels
Johnson, Jean L., Sakano, Tomoaki, Onzo, Naoto
Journal of International Business Studies · 1990 · Volume 21 · Issue 4
DOI: 10.1057/palgrave.jibs.8490345
Abstract
A mail survey of Japanese distributors of U.S. products provided data for an examination of how perceptions of influence affect control and conflict in the
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