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An Experimental Investigation into Cross-National Mail Survey Response Rates

Jobber, David, Saunders, John

Journal of International Business Studies · 1988 · Volume 19 · Issue 3

DOI: 10.1057/palgrave.jibs.8490386

Abstract

This study investigates the effects of foreign and domestic source manipulations on cross-national response rates of business people in two countries: the

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