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Environmental Scanning for Information Technology: An Empirical Investigation

Jerry L. Maier, R. Kelly Rainer Jr., Charles A. Snyder

Journal of Management Information Systems · 1997 · Volume 14 · Issue 2

DOI: 10.1080/07421222.1997.11518170

Abstract

An increasing number of organizations are recognizing the strategic significance of their information technology (IT) resources. A process by which emerging information technologies may be effectively identified and evaluated is rapidly becoming a necessity. This process may be accomplished through scanning the external IT environment. Based on the strategic emphasis given to IT resources, organizations may be classified as exploiter/innovator (EI), competitor/early adopter (CEA), or participant/effective efficient follower (PEEF). This study uses data from 131 top information systems managers to examine differences in the three types of organizations across a number of issues concerning the process of scanning the external IT environment. These issues include: (1) the objectives of scanning the external IT environment; (2) the methods of scanning the external IT environment; (3) the existence of separate units dedicated to IT scanning; (4) the level of IT scanning intensity; (5) the sources of information used for IT scanning; and (6) the level of top management involvement with IT scanning.

Keywords

environmental scanning, information technology environment

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