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Preferred Solutions to the Energy Crisis as a Function of Causal Attributions

Russell Belk, John Painter, Richard Semenik

Journal of Consumer Research · 1981 · Volume 8 · Issue 3

DOI: 10.1086/208869

Abstract

Results of two studies support the hypotheses that those accepting personal responsibility for the energy crisis favor and report adopting the personal “solution” of voluntary energy conservation, and those making attributions to nonpersonal causes (OPEC, oil companies, U.S. government) are most likely to favor nonpersonal solutions. Implications are discussed.

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