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Retracted: The Self-Activation Effect of Advertisements: Ads Can Affect Whether and How Consumers Think about the Self

Debra Trampe, Diederik A. Stapel, Frans W. Siero

Journal of Consumer Research · 2011 · Volume 37 · Issue 6

DOI: 10.1086/657430

Abstract

This article has been retracted. Please see: https://doi.org/10.1086/667237

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