2018 JCR Awards Announcements

Abstract

2018 BEST ARTICLE AWARD All articles published in 2015 were considered for this award, and the Policy Board selected the co-winners based on nominations provided by JCR's Associate Editors and Editorial Review Board. The Policy Board of the Journal of Consumer Research is pleased to announce the co-winners of the Best Article Award for 2018: “Squeezed: Coping with Constraint through Efficiency and Prioritization” by Philip M. Fernbach, Christina Kan, and John G. Lynch, Jr., which appeared in the February 2015 issue. “Material Parenting: How the Use of Goods in Parenting Fosters Materialism in the Next Generation” by Marsha L. Richins and Lan Nguyen Chaplin, which appeared in the April 2015 issue. Fernbach is an assistant professor of marketing at the Leeds School of Business, University of Colorado Boulder; Kan is an assistant professor of marketing at the Mays Business School, Texas A&M University; Lynch is the Senior Associate Dean for Faculty and Research and Ted Anderson Professor of Free Enterprise at the Leeds School of Business, University of Colorado Boulder; Richins is the Bailey K. Howard World Book Chair of Marketing at the Robert J. Trulaske, Sr. College of Business, University of Missouri; Chaplin is an associate professor of marketing in the Department of Managerial Studies, University of Illinois at Chicago.