BUILDING THE SERVICE OPERATIONS COURSE AROUND A FIELD PROJECT
Production and Operations Management · 1998 · Volume 7 · Issue 2
DOI: 10.1111/j.1937-5956.1998.tb00449.x
Abstract
Service operations courses are often too concerned with concepts or techniques and not enough with the solution of real-world service problems. This article presents a case study of the successful turnaround of such a course by rebuilding it around a field project. The project is presented in some details. It largely dictates the content and paces the delivery of the course. Strategic and tactical aspects in the design of such a course are discussed with the benefits and limitations of the approach.
Keywords
SERVICE OPERATIONS, FIELD PROJECT, TEACHING, COURSE IMPROVEMENT
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