Big Data Analytics in Operations Management
Tsan-Ming Choi, Stein W. Wallace, Yulan Wang
Production and Operations Management · 2018 · Volume 27 · Issue 10
Abstract
Big data analytics is critical in modern operations management (OM). In this study, we first explore the existing big data-related analytics techniques, and identify their strengths, weaknesses as well as major functionalities. We then discuss various big data analytics strategies to overcome the respective computational and data challenges. After that, we examine the literature and reveal how different types of big data methods (techniques, strategies, and architectures) can be applied to different OM topical areas, namely forecasting, inventory management, revenue management and marketing, transportation management, supply chain management, and risk analysis. We also investigate via case studies the real-world applications of big data analytics in top branded enterprises. Finally, we conclude the study with a discussion of future research.
Keywords
Big data analytics, big data methods, operations management, data-driven optimization, applications and case studies
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