Book Review: Birth, Struggle, Maturity …: Chain Stores in America 1859–1962
Journal of Marketing · 1964 · Volume 28 · Issue 3
DOI: 10.1177/002224296402800330
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Journal of Marketing · 1964 · Volume 28 · Issue 3
DOI: 10.1177/002224296402800330
Enable JavaScript for citation tools and additional paper interactions.