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Inferring Character From Faces

Emily J. Cogsdill, Alexander T. Todorov, Elizabeth S. Spelke, Mahzarin R. Banaji

Psychological Science · 2014 · Volume 25 · Issue 5

DOI: 10.1177/0956797614523297

Abstract

Human adults attribute character traits to faces readily and with high consensus. In two experiments investigating the development of face-to-trait inference, adults and children ages 3 through 10 attributed trustworthiness, dominance, and competence to pairs of faces. In Experiment 1, the attributions of 3- to 4-year-olds converged with those of adults, and 5- to 6-year-olds’ attributions were at adult levels of consistency. Children ages 3 and above consistently attributed the basic mean/nice evaluation not only to faces varying in trustworthiness (Experiment 1) but also to faces varying in dominance and competence (Experiment 2). This research suggests that the predisposition to judge others using scant facial information appears in adultlike forms early in childhood and does not require prolonged social experience.

Keywords

cognitive development, social perception, social cognition, physical appearance, open data, open materials

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