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How Context Shapes Entrepreneurial Self-Efficacy as a Driver of Entrepreneurial Intentions: A Multilevel Approach

Jana Schmutzler, Veneta Andonova, Luis Diaz-Serrano

Entrepreneurship Theory and Practice · 2019 · Volume 43 · Issue 5

DOI: 10.1177/1042258717753142

Abstract

We study how the proximate and distal sociocultural environments affect the well-established relationship between entrepreneurial self-efficacy and entrepreneurial intentions. We focus on the institutional individualism–collectivism orientation of nations and the presence of nascent entrepreneurs as moderators of this relationship to account for the multilayered nature of the context. We observe that for individuals with entrepreneurial self-efficacy the positive effect of knowing nascent entrepreneurs as a driver of entrepreneurial intentions is weaker than for individuals who do not believe to be able to successfully launch a business venture. This effect is contingent on the individualistic–collectivistic character of the national culture.

Keywords

entrepreneurial intentions, theory of planned behavior, cognition/knowledge/learning, institutional theory

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