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Experimentation in Networks

Simon Board, Moritz Meyer-ter-Vehn

American Economic Review · 2024 · Volume 114 · Issue 9

DOI: 10.1257/aer.20230233

Abstract

We propose a model of strategic experimentation on social networks in which forward-looking agents learn from their own and neighbors' successes. In equilibrium, private discovery is followed by social diffusion. Social learning crowds out own experimentation, so total information decreases with network density; we determine density thresholds below which agents' asymptotic learning is perfect. By contrast, agent welfare is single peaked in network density and achieves a second-best benchmark level at intermediate levels that strike a balance between discovery and diffusion.

Keywords

Asymmetric and Private Information, Mechanism Design, Search, Learning, Information and Knowledge, Communication, Belief, Unawareness, Economics of Contract: Theory, Innovation and Invention: Processes and Incentives, Technological Change: Choices and Consequences, Diffusion Processes, Economic Sociology, Economic Anthropology, Language, Social and Economic Stratification

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