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The Value of Pre-Decision Side Bets for Utility Maximizers

David E. Bell

Management Science · 1988 · Volume 34 · Issue 6

DOI: 10.1287/mnsc.34.6.797

Abstract

If an alternative is attractive only at certain wealth levels of a decision maker, typically above some critical level, then there will be occasions when it is better to enter into an independent side bet prior to making a decision, than to accept or reject the alternative outright.

Keywords

decision analysis, options, risk aversion

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