Note. The Role of Returns Policies in Pricing and Inventory Decisions for Catalogue Goods
Hamilton Emmons, Stephen M. Gilbert
Management Science · 1998 · Volume 44 · Issue 2
Abstract
Manufacturers often use returns policies to encourage retailers to stock and price items more aggressively. We focus on the effect that such policies have on both a retailer's and a manufacturer's profits when the retailer must commit prior to the selling season to both a stocking quantity and a price at which to sell an item. Such a commitment is often necessary for retailers who sell primarily through catalogues.
Keywords
Pricing, Returns Policies, Newsboy, Manufacturing/Marketing Interface, Supply Chain
Enable JavaScript for citation tools and additional paper interactions.