Demand Shifting, Optimal Firm Growth, and Rule-of-Thumb Decision Making
The Quarterly Journal of Economics · 1970 · Volume 84 · Issue 2
Abstract
I. The basic model, 217. — II. Multiplicative demand curves and steady growth expectations, 222. — III. Equilibrium solutions, 226. — IV. Nonconstant returns to scale, 230. — V. Rule-of-thumb decision making and steady growth solutions, 232. — VI. Summary and conclusions, 234.
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