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Editorial Comments

Stanley Vance

Academy of Management Journal · 1968 · Volume 11 · Issue 4

DOI: 10.5465/amj.1968.19235505

Abstract

This editorial discusses the growing corporate support for culture and the acknowledgement of the importance of sound business practices within the arts community. The author recounts a recent visit to the Metropolitan Opera at the Lincoln Center in New York City. The author notes the strong support of manufacturing industries through advertising and sponsorships that support art productions. The author remarks that these contributions by business and its leaders make the arts more accessible to a broader socioeconomic range of patrons.

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