Brian Wansink

26 catalog papers. Identity-linked publications and additional name matches are distinguished below.

ORCID: 0000-0003-0116-0017

Dyson School of Applied Economics and Management, Cornell University

Publications

• Shining Light on Atmospherics: How Ambient Light Influences Food Choices — Journal of Marketing Research 2017
• Slim by design: Redirecting the accidental drivers of mindless overeating† — Journal of Consumer Psychology 2014
• Better moods for better eating?: How mood influences food choice — Journal of Consumer Psychology 2014 (name-matched, not ORCID-linked)
• Slim by Design or by willpower? Replies to Herman and Polivy and to Roberto, Pomeranz, and Fisher† — Journal of Consumer Psychology 2014
• Smart Shopping Carts: How Real-Time Feedback Influences Spending — Journal of Marketing 2013
• Commentaries and Rejoinder to “Marketing of Vice Goods: A Strategic Analysis of the Package Size Decision” by Sanjay Jain — Marketing Science 2012
• Is Meat Male? A Quantitative Multimethod Framework to Establish Metaphoric Relationships — Journal of Consumer Research 2012
• Plate Size and Color Suggestibility: The Delboeuf Illusion’s Bias on Serving and Eating Behavior — Journal of Consumer Research 2012
• Trying Harder and Doing Worse: How Grocery Shoppers Track In-Store Spending — Journal of Marketing 2010
• Mindless Eating and Healthy Heuristics for the Irrational — American Economic Review 2009
• The Biasing Health Halos of Fast-Food Restaurant Health Claims: Lower Calorie Estimates and Higher Side-Dish Consumption Intentions — Journal of Consumer Research 2007
• The Influence of Incidental Affect on Consumers’ Food Intake — Journal of Marketing 2007
• Is Obesity Caused by Calorie Underestimation? A Psychophysical Model of Meal Size Estimation — Journal of Marketing Research 2007 (name-matched, not ORCID-linked)
• How Biased Household Inventory Estimates Distort Shopping and Storage Decisions — Journal of Marketing 2006
• Can “Low-Fat” Nutrition Labels Lead to Obesity? — Journal of Marketing Research 2006
• The Influence of Assortment Structure on Perceived Variety and Consumption Quantities — Journal of Consumer Research 2004
• Bottoms Up! The Influence of Elongation on Pouring and Consumption Volume — Journal of Consumer Research 2003
• Rejoinder to “The Variety of an Assortment: An Extension to the Attribute-Based Approach” — Marketing Science 2002
• When Are Stockpiled Products Consumed Faster? A Convenience–Salience Framework of Postpurchase Consumption Incidence and Quantity — Journal of Marketing Research 2002
• A Benefit Congruency Framework of Sales Promotion Effectiveness — Journal of Marketing 2000 (name-matched, not ORCID-linked)
• The Variety of an Assortment — Marketing Science 1999
• An Anchoring and Adjustment Model of Purchase Quantity Decisions — Journal of Marketing Research 1998
• Advertising Strategies to Increase Usage Frequency — Journal of Marketing 1996
• Can Package Size Accelerate Usage Volume? — Journal of Marketing 1996
• Book Review: Customer Visits: Building a Better Marketing Focus — Journal of Marketing Research 1994
• Advertising's Impact on Category Substitution — Journal of Marketing Research 1994