Bruce H. Clark
4 catalog papers. Name-matched publications do not establish a verified researcher identity.
Northeastern University, Boston, USA
Publications
- Reviews of Books — Journal of the Academy of Marketing Science 2003
- Reviews of books — Journal of the Academy of Marketing Science 1999
- Managerial Identification of Competitors — Journal of Marketing 1999
- Deterrence, Reputations, and Competitive Cognition — Management Science 1998