Fred Feinberg
27 catalog papers. Identity-linked publications and additional name matches are distinguished below.
ORCID: 0000-0003-2238-0721
Stephen M. Ross School of Business, University of Michigan, Ann Arbor, Michigan 48109
Publications
- The Legacy of John Little for Marketing Science — Marketing Science 2025
- Wait for Free: A Consumption-Decelerating Promotion for Serialized Digital Media — Journal of Marketing Research 2025
- When the Data Are Out: Measuring Behavioral Changes Following a Data Breach — Marketing Science 2024
- p-Values as QWERTY: Curating Evidence in the Computational Era — Journal of Marketing 2024
- Strategic new product media planning under emergent channel substitution and synergy — Production and Operations Management 2022
- Optimizing Price Menus for Duration Discounts: A Subscription Selectivity Field Experiment — Marketing Science 2020
- Wearout or Weariness? Measuring Potential Negative Consequences of Online Ad Volume and Placement on Website Visits — Journal of Marketing Research 2019
- Positioning Multicountry Brands: The Impact of Variation in Cultural Values and Competitive Set — Journal of Marketing Research 2017
- When Random Assignment Is Not Enough: Accounting for Item Selectivity in Experimental Research — Marketing Science 2016
- Editorial—New Editorial Structure forMarketing Science — Marketing Science 2014
- All Things Considered? the Role of Choice Set Formation in Diversification — Journal of Marketing Research 2012
- Mediation analysis and categorical variables: Some further frontiers† — Journal of Consumer Psychology 2012
- Rejoinder—Temporal Stochastic Inflation in Choice-Based Research — Marketing Science 2010
- Cumulative Timed Intent: A New Predictive Tool for Technology Adoption — Journal of Marketing Research 2010
- Reality Check: Combining Choice Experiments with Market Data to Estimate the Importance of Product Attributes — Management Science 2010
- Alleviating the Constant Stochastic Variance Assumption in Decision Research: Theory, Measurement, and Experimental Test — Marketing Science 2010
- Future Preference Uncertainty and Diversification: The Role of Temporal Stochastic Inflation — Journal of Consumer Research 2008
- Capturing Flexible Heterogeneous Utility Curves: A Bayesian Spline Approach — Management Science 2007
- Should Price Increases Be Targeted?—Pricing Power and Selective vs. Across-the-Board Price Increases — Management Science 2007
- Leveraging Missing Ratings to Improve Online Recommendation Systems — Journal of Marketing Research 2006
- A Functional Magnetic Resonance Imaging Study of Neural Dissociations between Brand and Person Judgments — Journal of Consumer Research 2006
- The Shape of Advertising Response Functions Revisited: A Model of Dynamic Probabilistic Thresholds — Marketing Science 2004
- Do we care what others Get? A Behaviorist Approach to Targeted Promotions — Journal of Marketing Research 2002
- On Continuous-Time Optimal Advertising Under S-Shaped Response — Management Science 2001
- A Theory of Cutoff Formation Under Imperfect Information — Management Science 1996
- Pulsing Policies for Aggregate Advertising Models — Marketing Science 1992
- Market Share Response When Consumers Seek Variety — Journal of Marketing Research 1992