Jordan Moffett

5 catalog papers. Identity-linked publications and additional name matches are distinguished below.

ORCID: 0000-0002-7328-8186

University of Kentucky

Publications

• Customer Data Privacy Stewardship — Journal of Marketing 2026
• Correction: The Taguchi approach to large-scale experimental designs: A powerful and efficient tool for advancing marketing theory and practice — Journal of the Academy of Marketing Science 2025 (name-matched, not ORCID-linked)
• The Taguchi approach to large-scale experimental designs: A powerful and efficient tool for advancing marketing theory and practice — Journal of the Academy of Marketing Science 2025
• A theory of multiformat communication: mechanisms, dynamics, and strategies — Journal of the Academy of Marketing Science 2021
• Toward a theory of customer engagement marketing — Journal of the Academy of Marketing Science 2017