Joseph Hair Jr.

7 catalog papers. Identity-linked publications and additional name matches are distinguished below.

ORCID: 0000-0002-9226-9693

University of South Alabama, Mobile, AL, USA

Publications

• Mirror, mirror on the wall: a comparative evaluation of composite-based structural equation modeling methods — Journal of the Academy of Marketing Science 2017
• Marketing academicians’ perceptions of ethical research and publishing behavior — Journal of the Academy of Marketing Science 1989
• An Assessment of the Mall Intercept as a Data Collection Method — Journal of Marketing Research 1985
• Consumers’ Level of Prejudice and Response to Black Models in Advertisements — Journal of Marketing Research 1979
• Product Safety Legislation and the Small Retailer — Entrepreneurship Theory and Practice 1979
• Book Review: Essentials of Consumer Behavior — Journal of Marketing 1977
• White and Black Consumer Sales Response to Black Models — Journal of Marketing Research 1976