Sharon Shavitt

24 catalog papers. Identity-linked publications and additional name matches are distinguished below.

ORCID: 0000-0001-6052-3397

University of Illinois at Urbana-Champaign, Champaign, IL, USA

Publications

• Robert S. Wyer, Jr. 1935–2026 — Journal of Consumer Psychology 2026
• Top Rated or Best Seller? Cultural Differences in Responses to Attitudinal versus Behavioral Consensus Cues — Journal of Consumer Research 2024
• Diversity and Stigmatized Identity in the Marketplace: Introduction to Research Dialogue — Journal of Consumer Psychology 2019
• A New Version of Loss Aversion: Introduction to Research Dialogue — Journal of Consumer Psychology 2018
• Normative tightness-looseness: A research dialogue — Journal of Consumer Psychology 2017
• Political ideology drives consumer psychology: Introduction to research dialogue — Journal of Consumer Psychology 2017
• Stratification and segmentation: Social class in consumer behavior — Journal of Consumer Psychology 2016
• You Get What You Pay For? Self-Construal Influences Price-Quality Judgments — Journal of Consumer Research 2013
• Impression management in survey responding: Easier for collectivists or individualists? — Journal of Consumer Psychology 2011
• Can McDonald's Food Ever be Considered Healthful? Metacognitive Experiences Affect the Perceived Understanding of a Brand — Journal of Marketing Research 2009
• Identity-based motivation: Constraints and opportunities in consumer research — Journal of Consumer Psychology 2009
• The effect of perceived message choice on persuasion — Journal of Consumer Psychology 2009
• The Horizontal/Vertical Distinction in Cross-Cultural Consumer Research — Journal of Consumer Psychology 2006
• Research Dialogue — Journal of Consumer Psychology 2006
• Reflections on the Meaning and Structure of the Horizontal/Vertical Distinction — Journal of Consumer Psychology 2006
• The Use of Cues Depends on Goals: Store Reputation Affects Product Judgments When Social Identity Goals Are Salient — Journal of Consumer Psychology 2006
• Editorial Note — Journal of Consumer Psychology 2004
• Anticipating Discussion about a Product: Rehearsing What to Say Can Affect Your Judgments — Journal of Consumer Research 2002
• Editorial — Journal of Consumer Psychology 2002
• Issues and New Directions in Global Consumer Psychology — Journal of Consumer Psychology 1999
• Effects of an Approaching Group Discussion on Product Responses — Journal of Consumer Psychology 1998
• Book Review: Consumer Involvement: Concepts and Research — Journal of Marketing Research 1996
• The interaction of endorser attractiveness and involvement in persuasion depends on the goal that guides message processing — Journal of Consumer Psychology 1993
• Attitude functions in advertising: The interactive role of products and self-monitoring — Journal of Consumer Psychology 1991